Gavin Moody

Designer & Marketing
Professional

Introduction

I have always been drawn to the intersection of design and marketing, where creativity meets strategy and every decision has a purpose. What started as an interest in creating visuals quickly grew into a deeper understanding of how design shapes perception, builds trust, and drives real business growth.

For me, design is not just about how something looks. It is about how it works, how it communicates, and how it makes people feel. I am passionate about creating work that is both visually strong and strategically meaningful, helping brands present themselves with clarity and confidence.

Experience

Over the past several years, I have worked with B2B, B2C, and ecommerce companies across a wide range of industries, helping them develop identities that support real world growth. My work has included brand identity systems, logo design, packaging, vehicle graphics, and digital experiences, all built with a focus on long term value and recognition.

Some of the projects I am most proud of include developing the brand identity for Hercules Moving, creating an alternative logo for the Twin City Thunderbirds, and photography work for Make-A-Wish. Each project represents a unique challenge and reflects my commitment to creating thoughtful, effective design that makes a lasting impact.

Beyond Personnal Work

Outside of my personal design work, I am the CEO of FivePoints Studio, a creative studio based in Winston Salem, North Carolina. Through FivePoints, I lead brand, marketing, and creative initiatives for a growing range of clients, helping businesses build stronger and more effective visual identities.

This role allows me to work at both the creative and strategic level, shaping not just how brands look, but how they position themselves and grow. It continues to push me to evolve as both a designer and a leader, and it reflects my long term commitment to building meaningful work and lasting brands.